Some of the best advice for dealing with the media can be found in He Leadeth Me, a 1973 book by American Jesuit Father Walter J. Ciszek. Father Ciszek was captured by the Russian army during World War II. They accused and convicted him of being a Vatican spy. He would spend 23 years in Soviet prisons and the labor camps of Siberia.
In one key passage, Ciszek describes how his dismissive contempt for his captors and the absurdity of the charge against him vanished. In a moment, they turned to cold realism when he realized what he was dealing with. The Russians were not about to stop asking him the same questions over and over again for days on end. They were not going to listen to facts or reason. “They were relentless, and they were thorough, and they were good at their trade,” Ciszek notes.
Respect Thy Enemy
This kind of appreciation for the skill of your enemy is essential to dealing with atheist materialists, whether in the old Soviet Union or in the modern media. Sure, the press is filled with people who are incompetent and make unbelievable mistakes. You and I might consider the MSM something of a joke. But don’t be fooled. In the midst of the mediocrities, you’ll also find experts and fanatics. You’ll meet people schooled in opposition research, psychological warfare and emotional manipulation.
This kind of appreciation for the skill of your enemy is essential to dealing with atheist materialists, whether in the old Soviet Union or in the modern media. Sure, the press is filled with people who are incompetent and make unbelievable mistakes. You and I might consider the MSM something of a joke. But don’t be fooled. In the midst of the mediocrities, you’ll also find experts and fanatics. You’ll meet people schooled in opposition research, psychological warfare and emotional manipulation.
You don’t have to like these facts. (In fact, you shouldn’t.) But you must respect reality. The reporter who has just called you with a list of personal questions might be a goofball — or a trained and skilled interrogator. Assume, to be on the safe side, that he is very likely a deeply damaged, ideologically obsessed and angry human being. One who cares nothing about you, fairness, or even your life. Just like the Russians who tortured Fr. Ciszek.
The Story Was Written Before They Even Contacted You
Every person who comes into the media’s crosshairs should understand this. Nothing you say or do is going to change the story they are going to write. Indeed, the story was written before they even contacted you. They will falsify quotes and leave out facts. They often have reams of opposition research (ugly tales about you) at the ready. If so, they will slowly dole it out to set up and trick a naïve subject.
To echo Fr. Ciszek: They are relentless, they are thorough, and they are good at their trade. Acknowledging this and not expecting fair or decent treatment will leave you more prepared than most. To become hysterical, or to even talk to them, is to play into their hands. Treat them the way surfers treat sharks — as a deadly adversary that should never be underestimated.
When Ronan Farrow Calls You, Hang Up!
On September 14, 2018, I was at home when I got a call from Ronan Farrow of The New Yorker. My high school friend Brett Kavanaugh had been nominated for the Supreme Court on July 9. Now, two months later, Farrow was calling me to tell me that Brett and I had been named in a letter claiming “sexual misconduct in the 1980s.” At the time of Farrow’s call the accuser had not been named. She turned out to be...
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